Grow stronger from within

The future belongs to organizations and leaders who don’t leave behavior to chance, but steer it strategically. Not vague or soft. No lagging indicators. No big-bang initiatives without lasting impact. Instead: strategic impact from within.

Schedule an introduction

Strategy doesn't fail due to plans, but due to unaligned behavior

The vision is there. The KPIs. The slide decks, workshops, and posters. And yet, up to 90% of all strategies still stall. In execution. Not because people are unwilling, but because daily urgencies take over.

A strategy doesn’t succeed or fail because of the plan. It does so because of the behavior people demonstrate every day. With DURVT, behavior stays structurally visible. And it becomes just as normal to work on behavior as it is to work on content and process. Without extra pressure or costly transformations.

How many organizations deal with behavior and culture

Most organizations overlook the strategic role of behavior and culture. They treat it as something ‘soft,’ ‘vague,’ or as the domain of HR. Something addressed occasionally or temporarily through surveys or change programs—efforts that rarely stick. And often disconnected from actual business results.

In behavior-intelligent organizations, a true shift takes place: teams work on behavior with rhythm and ownership. Behavior becomes visible and action-oriented. And in doing so, the strategy gains strength—not as a one-time launch, but as something lived every day.

Not a program. Not an intervention. Not an external project.

But a way of working that makes behavior visible, discussable, and manageable, embedded in daily work.

✔ From top-down to ownership in teams
✔ From gut feeling to live behavioral data
✔ From silos to collaboration
✔ From plan on paper to performance in practice
✔ Up to 38% performance improvement through daily micro-adjustments in behavior

“DURVT didn’t add another project on behavior. It gave us a rhythm that brought focus and momentum.”

For leaders who realize that behavior is the greatest untapped potential in organizations

Whether you’re responsible for growth, culture, or performance: with DURVT, behavior becomes just as manageable as finance and operations.

Who is DURVT for?

Executives / board / management teams

Enable faster and
more effective
strategy execution

HR &
Organization

Anchor behavior as a structural component of your people strategy.

Leaders who steer behavior strategically see the difference

✔ Woonforte: #1 in Aedes benchmark for customer satisfaction
✔ +38% improvement driven by 1% daily behavior shifts
✔ Stronger collaboration and ownership across cross-functional teams

“We gained control over something that once seemed intangible: how people work together.”

What if you started today by making your organization stronger from within?

Schedule an introduction: an honest conversation about the gap between ambition and behavior and how to bridge it. Without turning everything upside down.